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New Arrivals

A woman stands against a neutral background wearing the Isla Ruched Sleeveless Tank and light yellow satin lace-trim shorts, one arm raised and her eyes closed.
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Isla

Tops

Ruched Sleeveless Tank

$68.00
$68.00
A woman poses against a light, textured backdrop wearing Isla's Lacey Short—cream satin shorts with floral lace trim—paired with a sleeveless white top, strappy sandals, and minimal jewelry.
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Isla

Bottoms

Lacey Short

$68.00
$68.00
Against a beige background, a woman wears the Georgie Nora Strapless Smocked Midi Dress in Blue Multi—a versatile staple with a smocked bodice and flowy skirt. Her hair is tied back, and she finishes the look with white shoes.
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Georgie

Dresses

Nora Strapless Smocked Midi Dress

$148.00
$148.00
The Electric Picks Sunshine Bracelet is a gold chain featuring "MAMA" in sparkling stones at the center, with an adjustable clasp and extender charm.
new

Electric Picks

Jewelry

Sunshine Bracelet

$64.00
$64.00
A woman wears a white sleeveless crop top, Isla Dylan Mid Rise Cuffed Dad Jean in medium denim, and beige woven slide sandals against a neutral background. Her head is not visible in the image.
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Isla

Bottoms

Dylan Mid Rise Cuffed Dad Jean

$128.00
$128.00
A woman models the Isla Kai Crochet Strapless Top in beige with a scalloped hem, paired with a matching high-waisted crochet skirt, standing against a light gray textured background for a chic boho look.
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Isla

Tops

Kai Crochet Strapless Top

$68.00
$68.00
A woman wearing a white ribbed tank top, an Isla Bobi Mid Rise Mini Denim Skirt in medium denim, and beige woven slide sandals stands against a light, neutral background.
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Isla

Bottoms

Bobi Mid Rise Mini Denim Skirt

$88.00
$88.00
A woman models the Isla Kai Crochet Maxi Skirt in beige, styled with a matching crochet crop top and sandals. The skirt features a drawstring waist and floral lace trim. She poses against a neutral background, her face not shown.
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Isla

Bottoms

Kai Crochet Maxi Skirt

$88.00
$88.00

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South Moon Under
A woman wearing the Summer Away Minato Skirt stands barefoot in a bright kitchen with white cabinets, wooden floors, and blue decorative plates, leaning against the counter near a vase of flowers.

Minato Skirt

$85.00
$85.00
A woman wears the Summer Away Evia Top, a light blue sleeveless top featuring two large decorative stones at the center, paired with a matching skirt and silver cuff. Its flattering silhouette makes it a versatile wardrobe essential.

Evia Top

$75.00
$75.00

brands we love

vacation state of mind

Casual Cool Girl • Laidback Silhouettes • Playful & Colorful

perfectly chic

Feminine Styles • Elevated Essentials • Timeless Pieces

simplicity and comfort

Comfortable • Versatile Styles • Relaxed Fabrics

modern denim

Everyday Essentials • Perfect for the Busy Modern Woman • Made for Right Now

quintessential beach lifestyle

Chic Designs • Playful Prints • Elevated Beach Style

for the creative spirit

Bohemian Fashion • One-Of-A-Kind Pieces • Casually Chic

Storefront of 'south moon under' with glass doors and visible merchandise.

come visit us IRL

Since the summer of 1968, South Moon Under has curated an assortment of elevated wardrobe staples and on-trend fashion essentials. Operating 27 store locations and featuring over 100 beloved brands and emerging designers, we hand-select pieces for the effortlessly cool woman and man at every stage of life.

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